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What Does a Quick Comparative Market Analysis (CMA) Include?

Writer's picture: Ginny Ledwell Ginny Ledwell

If you’re thinking about buying or selling a home, a Comparative Market Analysis (CMA) is a crucial tool that helps determine the fair market value of a property. Whether you're a homeowner looking to list your property or a buyer wanting to ensure you're making a competitive offer, a quick CMA provides valuable insights. Here's what it typically includes:


1. Subject Property Details

The foundation of any CMA is the subject property—the home being analyzed. Key details include:

  • Square footage

  • Lot size

  • Number of bedrooms and bathrooms

  • Year built

  • Recent updates or renovations

  • Unique features, like a pool, a gourmet kitchen, or energy-efficient upgrades

2. Comparable Properties

The analysis hinges on comparing the subject property to similar homes. A quick CMA will typically pull data on three types of comparable properties:

  • Active Listings: Homes currently for sale in the area. These show what the competition looks like and the pricing trends.

  • Pending Sales: Properties under contract but not yet closed. These give insight into buyer demand and what price ranges are attracting offers.

  • Sold Properties: Closed transactions, usually within the past three to six months. These provide the most accurate reflection of what buyers are willing to pay.

3. Price Adjustments

No two homes are identical, so adjustments are made to account for differences between the subject property and comparables. For instance:

  • If a comparable property has a larger lot, its price might be adjusted downward.

  • If the subject property has a newly remodeled kitchen, its value might be adjusted upward.

4. Market Trends

A quick CMA also considers broader market trends, such as:

  • The average days on market (DOM) for similar properties

  • Current inventory levels and whether it's a buyer's or seller's market

  • Seasonal fluctuations that might impact pricing

5. Price Per Square Foot

Breaking down the price per square foot for comparable properties provides an additional layer of analysis. This metric helps establish a baseline and highlights how the subject property compares in terms of value.

6. Recommended Pricing Range

The culmination of a quick CMA is a suggested price range for the property. This isn’t a fixed number but rather a range that factors in the property’s condition, location, and market conditions. For sellers, this range guides the listing price, while for buyers, it helps frame an initial offer.


Why Is a Quick CMA Important?

A quick CMA provides a snapshot of a property’s value, empowering both buyers and sellers to make informed decisions. While it’s not as detailed as a full appraisal, it’s an essential step in understanding the market and setting realistic expectations.

For sellers, a CMA ensures the property is competitively priced to attract buyers without leaving money on the table. For buyers, it’s a safeguard against overpaying in a competitive market.


Need a CMA?

If you're considering buying or selling, a quick CMA is an excellent starting point. Reach out to a trusted real estate professional to get a personalized analysis tailored to your property and local market conditions. Armed with this information, you’ll be well on your way to achieving your real estate goals.

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